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What are you? – Personal Branding at any Age or Stage

There was a time when it was cool to ask someone “What’s your sign?”, meaning, what’s your sun sign  – say, Aries or Virgo – and knowing this might account for someone’s personality or behavior.     Today’s popular culture seems to key in more on the generational than astrological…

By Marty Speight-
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Searching SMART

Chances are you made some resolutions last month. Chances are you wrote them down somewhere, but haven’t looked back at your list. If you resolved to make a change in your professional life – landing a promotion, say, or switching jobs – writing the goal down is a good start, but…

By Marty Speight-
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Company Culture: Curse or Charm?

Mona West (MBA’96) conducted a successful job search in 2009 after being downsized out of her marketing job during the recession. Her stellar CPG marketing credentials helped her land the seemingly “perfect” job: a top position in a well-regarded and rapidly-growing company leading the launch of a…

By Marty Speight-
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Are You Social Media Savvy?

“Two-thirds of the world’s Internet population visits a social network or blogging site and the sector now accounts for almost 10% of all internet time,” according to a 2009 Neilson report. The use of member-based communities surpassed email that year to become the fourth most popular internet…

By Marty Speight-