Browsing Category: Guest Posts

Posts from IBiS collaborators

Cases & Courses, Events & Activities, Guest Posts, In the News, Thought Leadership

Professor Ed Freeman – The New Story of Business: Towards a More Responsible Capitalism

By Esther Jan We have all heard it before – the predominant negative narrative that businesses are all out to make a buck. That the primary role of business is to maximize profits for shareholders. That most business leaders operate in a “greed is good” paradigm, along with any other number…

By Jordan Hodgkins-
Cases & Courses, Events & Activities, Guest Posts, Thought Leadership

Professor Ed Freeman: It Is Time to Replace the Old Story of Business With a New Narrative

By Esther Jan Commonly referenced as the foremost scholar on stakeholder theory and business ethics, Professor R. Edward Freeman is perhaps best known for his award-winning book, Strategic Management: A Stakeholder Approach, first published in 1984 and reissued in 2010 by Cambridge University Press. Contrary to the traditional view…

By Jordan Hodgkins-
Cases & Courses, Events & Activities, Guest Posts

Professor Bobby Parmar and Darden MBA Students Help Middle School Students Discover the Challenges, and Sweet Rewards, of Business

By Jenny Mead Approximately 40 Darden School second year MBA students went back to middle school recently. Sixth grade, to be exact.In a scenario of MBA student-turned instructor, the business students used the Darden case study method Tuesday to address the day’s agenda for a group of…

By Laura Hennessey Martens-